Personalizing Your Postcards

Having eye catching, dynamic memorable images gets the postcard noticed among all the clutter one sees daily, enticing the recipient to turn the card over to receive the message.

Therefore, this becomes the key ingredient to your mailing... not the words so much as the over all "look". The design of the text area should obey all the rules of good copy such as lots of white space and not too much info. Messages appeal to the reader - not satisfy your own ego. We have provided a visual of a proven postcard message side design.

Click to see a personalized card.

Messages are brief, easily read... and, above all, not touting of your success, instead offering benefit and/or willingness to provide excellent service. Well thought out messages thank them for their business and/or ask them to do business with you again. This has proven the strategy that works best, year after year.

IDEA: Share the cost of your mailings. Or in some cases, get them FREE Joint Venture with others; i.e. offer the product for a discount as a value added plus; or simply recommend vendors you have worked with. Those who participate will pay their relative share of the cost. Remember: people do business with people they know, like and trust...and/or referred.

Good design works!
But a word of caution: always be professional.

Your photo should be clear, head shots only...and, look square into the camera. If you do not have a professional photo, put that on your list of things to do...NOW.

And your name is important. Your signature should be on the card!

Our on line drop box is an easy way to get your photo, signature and logos to us to do your personalization. You will receive step by step instructions when an order is placed.

Our graphics department is available 9-5 EST to assist you in custom graphics for the back of your card...or to "improve" your photo. Feel free to request assistance by emailing us at: graphics@stayintouchsystem.com or calling our graphics department by dialing 1.800.241.9991